Paid advertising is not always the solution. Focus on long-term growth.
What is SEO?
Search Engine Optimisation means optimising your website, content and link profile. The main focus of SEO is an improved user experience that ensures a satisfactory experience while visiting your website. As a reward, you will rank higher in Google, Bing and other search engines which generates a lot of traffic if done well. SEO is a long-term and on-going project, investing in SEO will lead to long-term improvement that will take weeks to months to show. Search Engines change their algorithm every day and users change their behaviour over time. Your content, the technical structure of your website and the links and cooperations with other websites and influencers need to be continuously improved, to stay on top of the game. We have developed a framework internally and support these learnings with external SEO tools, to give you a state of the art analysis of the status-quo of your SEO. Contact us to request an audit of your site.

The Challenge

SEO is a long terms process and improvements won’t give you results overnight. However, if you depend on paid traffic too much, changes in advertising budget can lead to a huge drop in traffic. SEO is not free traffic, as you will have to invest time in people and technology as well as influencers. SEO is a key factor in a website relaunch, if you don’t take care of a well-planned transition, your organic traffic will plummet and your SEO rankings will go down. This will take a long time to reverse. We can support you in a website relaunch and ensure a smooth restart with a new website.
Starting
How we work
We have been doing SEO for over 10 years and in that time developed a deep understanding of the topic and the steps to take to improve your site. We defined the following process to ensure a quick and successful process:
Goals
Defining goals together with you based on your digital strategy
Audit
Audit your website based on content, technical SEO and off-page factors such as inbound links 
Strategy and approach
Define a strategy to improve SEO going forward 
Keyword research
Research keywords to improve landing pages 
Content production
Write content if necessary 
Find Influencers
Find influencers and blogs that provide value for your business
Website Development
Plan technical changes with the IT team and monitor the progress 
Execution
Execute the strategy and launch improvements
Monitoring
Monitor the performance over time and provide you with reports

What you get

SEO is everything but guarantees. Google changes, Bing changes and competitors work on their SEO as well. But SEO Improvements will still most likely give you a ranking boost. Changes that positively influence the user experience will lead to a higher conversion rate and a better user retention rate. Companies that worked together with us improved their SEO visibility and noticed an increase in traffic and revenue.

Tools we’re using

  • Screaming Frog SEO Spider
  • Supermetrics
  • Sistrix
  • Google Keyword Planner
Want to improve SEO rankings?